Balenciaga - Social Media Intern Western Platforms - January 2027 F - M H/F - Kering

About us Founded by Spanish-born Cristóbal Balenciaga in 1917 and established in Paris in 1937, the original House of Balenciaga defined modern couture with its many innovations to form and technique. Today it continues to uphold the vision of the House through boundary-pushing collections including women's and men's ready-to-wear, accessories, and objets d'art. The brand's unprecedented interactions with the expanding digital realm, material developments, and today's social responsibilities keep it at the forefront of modernity. In 2021, Balenciaga's 50th Couture collection-the House's first since its founder retired in 1968 - reintroduces a standard of cutting-edge elegance. From October 2015 to July 2025, Demna designed both men's and women's collections as the Artistic Director. In July 2025, Pierpaolo Piccioli was appointed Creative Director of Balenciaga.

Your opportunity

As part of the Digital Department, you will support the team on a daily basis in direct collaboration with the Social Media Project Manager.

How you will contribute

• Coordinate and follow up on the Maison's editorial calendar on Western platforms.
• Support the planning and execution of western social media campaigns content approvals, and launch readiness across markets.
• Assist in drafting social media copy in English for platforms such as Instagram, Facebook, and TikTok, and coordinate with the copywriter.
• Support cross-functional collaboration between HQ teams and local markets to ensure alignment on campaign objectives and timelines.
• Monitor and maintain an overview of Western social media activities (comments moderation etc)
• Assist in the coordination of creator and influencer activations, from talent research and benchmarking to campaign tracking and performance recap.
• Conduct competitive benchmarking and social media trend analysis across the Western digital landscape, with a focus on luxury, fashion, and emerging platform developments.
• Assist regular reports, presentations, and performance analyses to provide insights on campaign results, market trends, and content performance.
• Support ad hoc projects and strategic initiatives related to social media innovation, platform development, and regional digital marketing activities.

Why work with us?

Balenciaga is committed to fostering your professional development within the House and the Kering Group. We encourage our managers to create high-performance teams that strive for excellence. We support each of our employees so that they can express their full potential in a stimulating and fulfilling work environment.

Diversity Commitment

Balenciaga is committed to fostering a diverse workforce. We believe that diversity in all its forms - gender, age, nationality, culture, disability, sexual orientation... - enriches the workplace and our client experience. As an Equal Opportunity Employer, we welcome all applications and select our talents based on competencies and in alignment with our brand behaviors. Setting people for success is what we live for. It is part of our interview process to discuss with you how to excel in our company.