Footwear Product Merchandising Manager Men'S H/F - 75

Chez Lacoste, nous nous engageons à faire de l'égalité des chances une réalité.
Héritée de notre vision unique du fashion-sport, l'égalité des chances nous fait avancer et nos méthodes de recrutement suivent cet engagement en valorisant avant tout les compétences et en accueillant tous types de talents.
Nous nous engageons à favoriser un environnement inclusif où l'élégance va au-delà du style et où chacun/e d'entre nous a la possibilité de réaliser son plein potentiel.The Product Merchandising Manager Men's supports the creation of profitable line plans and assortments through strong execution, insight-driven planning, and seasonal process management. This role bridges consumer, product, and marketplace needs, ensuring consistency between global direction and local execution.

They own key franchises, collection pillar(s), price zones, acting as the day-to-day link between product creation, design, costing, and sales teams.

MAIN REPONSIBILITIES

1. Seasonal Line Planning & Execution

· Support the Director/Senior Manager in building the seasonal line plan & assortments across Men's categories.

· Manage SKU health, carryover strategy, and pricing alignment.

· Coordinate adoption and productivity tracking across regions.

2. Product Creation & Range Management

· Translate briefs into actionable range frameworks with Design and Development.

· Manage updates, milestones, and deliverables for product readiness.

· Track performance and identify in-season opportunities or risks.

3. Go-to-Market Readiness

· Partner with Marketing and Sales to ensure stories, assortments, and visuals are market-ready.

· Lead GTM tools preparation (line plans, grids, visual assortments).

4. Cross-Functional Coordination

· Serve as a hub between Design, Development, and Commercial for key deliverables.